- July 17th, 2013
1. Social Media. Yes there is a lot of good that comes out of this. It is a great way to stay in touch with clients, build your business, share athlete and gym news, and give your clients the necessary credit and exposure they deserve. However there is a down side. Whenever you are in the industry and make your living training and creating elite athletes as well as being a top competitor in your sport you have to deal with a lot of things that make your life worse. When you do this for a while you find yourself with Facebook friends and twitter followers all across the country that do or are interested in what you do. Unfortunately some of these people are only good for posting pictures and videos of themselves in front a mirror or working out while never feeling a shirt is necessary. Far too many of them feel the need to show off their chesticles as often as they can. I don’t know if they think they are intimidating, really proud of their muscles; think this will attract females, or what? The reality of it is: they look like tools. If I want to watch a bunch of shirtless guys high-fiving each other while exchanging really bad dialogue, I can just watch Top Gun. As far as twitter goes, if you want to announce the arrival of your new baby, or your job promotion, or your 600 lb pull, by all means let the world know. But I assure you that no one is interested in a picture of your dinner, what the traffic is like on your morning commute, or what your current thoughts is on Miley Cyrus’ new single. Plus if you are over the age of 13 and you waste your time on a hash tag, it is time to reflect on things that are important to you. What the hell is a hash tag anyway? #waste of my time and yours
2. Motivational Pictures with phrases. While most of these are cheesy, some of these can offer some benefits. People see these pictures and think “That is what I want to be and that is what I am going to be.” Next thing you know they are hitting the gym harder than Chris Brown hits his girlfriend. The problem is after a while of hard and intense training, sound dieting, and good sleep; they still don’t have that perfect body. While they may feel and look better than they have in long time, they still get frustrated and quit. The majority of the public doesn’t realize the people in these photos don’t look nearly that perfect in person: they have features enhanced and imperfections taken out after these photos are taken. So the end result of these photos are not one of motivation, instead they give a feeling of “not good enough”, “I must not be working hard enough”, and “Need to do more and eat less”. These posters give people a sense of what they “should” look like. That is not good, you should never want to look like or be like anyone else. Be you, feel great, and perform better. When these things happen you are doing things right, so keep at it and stop comparing yourself to others. Compare your current self to your past self.
3. Everyone is a training expert. This leads to spreading bad information across the country faster than that disease in Outbreak. Yes there are bad Strength Coaches, Personal Trainers, diet experts, etc. There is nothing escaping that verbal diarrhea. But for some reason it doesn’t matter what industry you are in, if you are smart, or you think you are smart, then you know everything there is to know about fitness. I don’t care if your Doctor Graduated from Harvard first in his class, won the Nobel Prize for medicine, and has saved a thousand lives. When he tells you that full depth squats are bad for your knees he just demonstrated he should keep his mouth inactive. See when people bring up nuclear engineering, interpretive dance, or 14th century French art I keep my mouth closed, as I know nothing about them. Your doctor; who is (likely) 55 lbs overweight, diagnosis you in a chair, has trouble shifting out of neutral, and sweats when he eats; is likely to have never been under a squat bar or at a gym in his life. If you have never done it, seen it, even read about it, then leave it to people who have. Sure your Doc has seen hundreds of injuries caused by heavy and full squatting, what he fails to acknowledge is common sense. See squatting didn’t cause these injuries, squatting incorrectly did.
4. Online Strength Coaches. These are great right? You have an online coach so you won’t have to pay all those expensive trainer fees, or worry about switching gyms, or having that pesky factor of having someone make sure you work hard and do things right. Some of them even “guarantee” results. This is perfect, or at least close to it? No, it sucks. Because most of these “Experts” have no background in strength training. Many may have done some studying but don’t actually train clients, and never have. Sure there are some good ones out there, but odds are you most likely talking to someone who got his fitness expertise from watching 80’s movies training montages from films’ like Rocky, Vision Quest, and Karate Kid. Plus I hate to expose them but there guarantees don’t amount to anything since you are not actually paying for their services unless you buy their E book; Which has over 8 copies sold (ironically exact number of immediate family members they have). So all you are getting is a guaranteed piece of crap. If all you want is a guarantee I can take a dump in a box, stamp it guaranteed and sell it to you. I got spare time. Don’t fall for these idiots.
5. Combining Exercise with anything and everything. Exercise is awesome, this is a fact. So somewhere along the line people thought if you combined exercise with something else that is awesome you will have something double-awesome (a word not used nearly enough). Unfortunately not only does it not work that way, it usually ends up in disaster. First there was the guy who combined kickboxing, which has been awesome since Jean Claude Van Damme made cinema magic in 1989, with exercise and came up with Tae Bo. This lasted like 17 minutes and produced nothing good except the mention in this post. Then someone thought lets combine Dance, which yes Patrick Swayze made awesome (no, not in dirty dancing, in his Saturday Night Live Dance off with Chris Farley) and combined it with exercise and came up with Zumba. I think this still may be around in some commercial gyms and garage sale discount DVD boxes across the country, but has fallen out of favor faster than The Spice Girls. The reason being, well, its really just dancing, which you doesn’t require your purchase. Then we hit the big time, some super genies thought how could there be anything more awesome then combining pole dancing and exercise or what is called flirty girl fitness (or something really clever like that). What can possible be wrong with that? Well think about how many stranger’s sweaty hands touch a dumbbell each day before it’s your turn to do so, now imagine the equipment used in those flirty classes and the body parts that touch said equipment. That just can’t be sanitary.